Latest news and research

Advertising that won’t go unnoticed. 3D DOOH at Origo

Starting March 1, the largest 3D DOOH screen in the Baltics will launch at Origo, a 210 m² wall featuring impressive 3D effects and dual‑sided visibility. An ideal format for powerful brand messages

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Reddit: a platform where every niche finds its community

Reddit is a space where people come together to share experiences, seek advice, celebrate their achievements, and talk about the topics they truly care about.

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Generative realities - Dentsu Creative trends 2026

The Dentsu Creative 2026 Trends Report “Generative Realities” reveals shifting consumer behaviours, from escaping into fantasy and navigating AI‑driven challenges to reconnecting with nature, communities, and analog living.

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Human Truths in the Algorithmic Era - 2026 Media Trends

The media landscape is changing rapidly as TikTok reshapes cultural discovery and OpenAI blurs the boundaries between search engines and sources of knowledge.

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Project support for the development of a company’s digital skills

dentsu Latvia is participating in the Latvian Digital Accelerator project, developing employees’ digital skills, innovation capabilities, and the company’s competitiveness.

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Advertising that appears in the right place at the right time

Digital advertising is no longer limited to the screens on our phones. It’s in urban spaces, on public transport, and increasingly at the very moment of purchase in-store. Programmatic buying makes this environment smarter, more flexible, and more measurable than ever before.

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